In partnership with UnitedHealthcare, the Buccaneers are aiming to point the spotlight on small businesses in the Tampa Bay area. One of this season's winners is Ice Cream Theory, an ice cream shop in Oldsmar.
Ice Cream Theory is known for their fun and 'fantastical' concoctions including cloud cones, mermaid cones, unicorn sundaes and more. They serve ice cream, soft serve, gelato and 16 flavors of Italian ice, too.
The Spotlight on Small Business prize includes partnership assets from the Tampa Bay Buccaneers that includes a visit from the Street Team, along with members of the Buccaneers Cheerleaders and tickets to a game. It also includes promotional assets like radio spots and in-stadium advertisement.
What does it mean to win this award?
It is a great honor for us to win this award. We are a small family owned business with a great sense of pride in our community and the Tampa Bay area. We know the Buccaneers and UnitedHealthcare carry the same values that we hold close as we make it a priority to give back as much as we can to our local community and these 2 companies are shining examples of those values.
What can these assets do for your business?
For us, these assets are invaluable and we are extremely grateful to be awarded with them. We opened this ice cream shop with the dream of having a good ole place to enjoy family time and create memories with family and friends. The ability to reach even more people in the community through this award is very exciting to us and we know this is an amazing opportunity for our business to grow and pay it forward to the community we love and grew up in.
How does being partnered with the Buccaneers specifically drive your brand?
In general, our brand is driven by the smiles of those we serve in our community and partnering with the Buccaneers only enhances the ideals our company is based upon. Just like football, ice cream is fun and brings people together. The Buccaneers have a long-standing history of community outreach and pride in their community; we are beyond blessed to have been given the opportunity to be a part of that common goal.